Month: October 2009

Something about SEO


What is Search Engine Optimization?

Search Engine Optimization is the term given to optimize a website to get listed in Search Engine.

How important is SEO required for a site?

SEO is very vital to get good listing for a site in a search engine. If you want to get your sited listed in top 10 results page of a search engine for a particular Key Word then you have to optimize your site for your Key Word.

Better ranking will result in business conversion.

What is a Key Word?

Goto www.google.com and search for the term “SEO services firm” and see for results. You will be having http://www.iseofirm.com would be comming as the 7th result.

What are basic SEO standards for a website?

To get better search results a website must have

  • Title, Meta Description & Meta Keywords.
  • Must have maximum one way links. We can get one way links through;
    • Must be bookmarked with social bookmarking sites.
    • Links from other blogs.
    • Links from social networking sites.
  • Publish news about your site in free PR publishing sites.
  • Publish articles about your site.

Is there any firm providing professional SEO services?

There are several firms providing SEO services. But I’ve personally used the services of www.iseofirm.com…

Their tariffs are nominal and they are offering high quality services. Their site is also highly informative…

Home Alone


For the whole day I’ve been at home all alone. Yes no mom’s nagging, no travelling, no meetings and no friend’s visits. But was picking calls and was online so some office work is done. So what is special staying alone at home?

It means a lot time to; 

  • Think back and cherish the best moments in life.
  • Think back into horror moments and see how we overcame those situations.
  • Understanding our mistakes and thinking of solutions.

Over all got a good opportunity for self-realization.

Secondly staying alone means freedom. 

  • Got up very late.
  • Didn’t take bath till evening.
  • Had some grub by evening.
  • Then washed cloths @ 10 o clock in the night.
  • Staying awake without mom’s interference at 4 o clock in the morning and blogging.
  • Watching TV channels of my likes. No Airtel Super Singer or reality shows.

Whole day lived a life which was total indiscipline and been myself. Again back to business from tomorrow and let me close the day without knowing if I’ll get a chance again like this.

Signing off for now… Good Night…

Law of the Garbage Truck


One day I hopped in a taxi and we took off for the airport. We were driving in the right lane when suddenly a black car jumped out of a parking space right in front of us. My taxi driver slammed on his brakes, skidded, and missed the other car by just inches! The driver of the other car whipped his head around and started yelling at us. My taxi driver just smiled and waved at the guy. And I mean he was really friendly. So I asked, ‘Why did you just do that? This guy almost ruined your car and sent us to the hospital!’ This is when my taxi driver taught me what I now call, ‘The Law of the Garbage Truck.’

He explained that many people are like garbage trucks.. They run around full of garbage, full of frustration, full of anger, and full of disappointment. As their garbage piles up, they need a place to dump it and sometimes they’ll dump it on you. Don’t take it personally. Just smile, wave, wish them well, and move on. Don’t take their garbage and spread it to other people at work, at home, or on the streets.. The bottom line is that successful people do not let garbage trucks take over their day. 

Life’s too short to wake up in the morning with regrets, so….  Love the people who treat you right. Forgive the ones who don’t. Life is ten percent what you make it and ninety percent how you take it!

Have a garbage-free day!

Bangalore professional tax experience


Preparation for registering and remitting professional tax for our clients Bangalore branch started on Sunday. I had to get the route from maps.google.com. My client’s office changed six months back but it was not updated in their system in head office. So went to the old address only to find they no longer exist there. Their new office was located near to my house. One good thing for the client is they changed the new address in all their communication only yesterday.

Then from then on I had to head to Strum Board Building put up is Raseeldar Street in Sehsadripuram. The trail in Google map was long one. My father guided me thru a short route. It didn’t take more time to find places in Bangalore courtesy to my roaming in Bangalore in my college days. Now I realize noting goes as waste in life :).

Again irony in Bureaucracy started immediately. The concerned officer was on leave and there was no alternative to handle the case. But one particular staff was good enough to look into the document and told me that we didn’t fill Form I & II. I was shocked seeing the form it was completely in Kannada. I requested the offer for a copy in English / Hindi. Unfortunately forms are only in Kannada. Returned for the day doing nothing

Next day had to goto client’s office again to get the form filled as I didn’t have any clue on the contents of the form. Then I reached the professional tax office and found soft spoken gentle men who were present today. He still found some missing elements and he gave me the numbers about the penalty to be paid and he asked me to meet the superior.

One entering the superior office that is of gazette officer rank asked me come after 2 hours. Then I had to wait outside the office playing games in my mobile and making calls as my house is 25 KM from this place.

I went back after 2 hours and the officer spoke to me for 30 min without any point. He asked for offer letter of 50 employees. Immediately I understood he is expecting a bribe. He asked for 4 more documents and he said he wanted tax till date to create a Professional Tax no. and I had to return back with only 50% of work getting done.

Now we have requested clients for more documents and sure it is going to take time from their end and I must return to Bangalore again sometime this month.

Over all it is a good experience and tomorrow I’m leaving to Salem to register and remit professional tax there and I going there without expectation…

Here are some nice Dilbert’s one liners


1. I say no to alcohol, it just doesn’t listen.

2. A friend in need is a pest indeed.

3.   Try & try, if you don’t succeed, then CHEAT

4. Work is fine if it doesn’t take too much of your time.

5. When everything comes in your way you’re in the wrong lane.

6. The light at the end of the tunnel may be an incoming train..

7. Born free, taxed to death.

8. Everyone has a photographic memory, some just don’t have film.

9. Life is unsure; always eat your dessert first.

10. Smile, it makes people wonder what you are thinking.

11. If you keep your feet firmly on the ground, you’ll have trouble putting on your pants.

12. It’s not hard to meet expenses, they are everywhere.

13. I love being a writer… what I can’t stand is the paperwork.

14. A printer consists of 3 main parts: the case, the jammed paper tray and the blinking red light.

15. The guy who invented the first wheel was an idiot. The guy who invented the other three, he was the genius.

16. The trouble with being punctual is that no one is there to appreciate it.

17. In a country of free speech, why are there phone bills?

18. If you cannot change your mind, are you sure you have one?

19. Beat the 5 O’clock rush, leave work at noon!

20. If you can’t convince them, confuse them. 

21. It’s not the fall that kills you. It’s the sudden stop at the end.

22. I couldn’t repair your brakes, so I made your horn louder.

23. Hot glass looks same as cold glass. – Cunino’s Law of Burnt Fingers

24. The cigarette does the smoking you are just the sucker.

25. Someday is not a day of the week

26. Whenever I find the key to success, someone changes the lock.

27. To Err is human; to forgive is not a Company policy.

28. The road to success…. Is always under construction.

29. Alcohol doesn’t solve any problems, but if you think again, neither does Milk.

30. In order to get a Loan, you first need to prove that you don’t need it.

🙂 and here’s the best of the lot 🙂

31. All the desirable things in life are either illegal, expensive, fattening or in love with someone else

Nice management stories


Nice management stories through Gopal Ramanan.

A story from Buddha’s life…

Once Buddha was walking from one town to another town with a few of his followers. This was in the initial days. While they were travelling, they happened to pass a lake. They stopped there and Buddha told one of his disciples, “I am thirsty. Do get me some water from that lake there.”

The disciple walked up to the lake. When he reached it, he noticed that some people were washing clothes in the water, and right at that moment, a bullock cart started crossing through the lake. As a result, the water became very muddy, very turbid. The disciple thought, “How can I give this muddy water to Buddha to drink!” So he came back and told Buddha, “The water in there is very muddy. I don’t think it is fit to drink.”

After about half an hour, again Buddha asked the same disciple to go back to the lake and get him some water to drink. The disciple obediently went back to the lake. This time he found that the lake had absolutely clear water in it. The mud had settled down and the water above it looked fit to be had. So he collected some water in a pot and brought it to Buddha. Buddha looked at the water, and then he looked up at the disciple and said, “See what you did to make the water clean. You let it be…. and the mud settled down on its own – and you got clear water. Your mind is also like that! When it is disturbed, just let it be. Give it a little time. It will settle down on its own. You don’t have to put in any effort to calm it down. It will happen. It is effortless.” What did Buddha emphasize here? He said, “It is effortless.”

Having ‘Peace of Mind’ is not a strenuous job; it is an effortless process! When there is peace inside you, that peace permeates to the outside. It spreads around you and in the environment, such that people around start feeling that peace and grace.

Don’t keep distance

A saint asked his disciples, ‘Why do we shout in anger? Why do people shout at each other when they are upset?’

Disciples thought for a while, one of them said, ‘Because we lose our calm, we shout for that.’

‘But, why to shout when the other person is just next to you?’ asked the saint. ‘Isn’t it possible to speak to him or her with a soft voice? Why do you shout at a person when you’re angry?’

Disciples gave some other answers but none satisfied the saint.

Finally he explained, ‘When two people are angry at each other, their hearts distance a lot. To cover that distance they must shout to be able to hear each other. The angrier they are, the stronger they will have to shout to hear each other through that great distance.’

Then the saint asked, ‘What happens when two people fall in love? They don’t shout at each other but talk softly, why? Because their hearts are very close. The distance between them is very small…’

The saint continued, ‘When they love each other even more, what happens? They do not speak, only whisper and they get even closer to each other in their love.

Finally they even need not whisper, they only look at each other and that’s all. That is how close two people are when they love each other.’

 MORAL: When you argue do not let your hearts get distant, do not say words that distance each other more, else there will come a day when the distance is so great that you will not find the path to return.

My new hobby


For last couple of years I’ve cultivated the habit of creating new hobbies. Couple of hobbies I’ve started in the recent past and I’ve been successfully doing is; 

  • Vagabond travel trips where in I travel to places in India in all local transport / low cost transport. In this one year I’ve travelled to Kodaikanal, Munnar, KaniyaKumari, Coimbatore, Andamans etc.
  • Investments
  • Reading
  • Social media activity and I’ve become a consistent Blogger, Twitter and actively participating in Linkedin and Peerpower kind of networks.
  • Long drives and finding new routs in and around Chennai.
  • Amateur photography.

Other than this I’m adding an additional stuff to this list. Last week when I was in Coimbatore I visited G.D.Naidu’s museum and I was carried away by seeing his collections.

I always think ahead which people thing I must be crazy. When I was in college I booked my domain name WWW.AnandNataraj.Com for Rs.4000/- then using all my savings. When my parents and friends questioned my I said when I become Bill Gates one day and when I don’t get the domain I might feel bad. Though I’m not to the level of Bill Gates I’m happy that I’m the owner of the Domain name which has my name.

Likewise when I visited the museum I thought even after my death there must be something I did or I used and I thought I must start collecting something different. All my hobbies are low cost or inexpensive. So I’ve decided to collect designer articles. The first in the list is a Key-Chain in the design of shock absorber which costs Rs.350/-. So what is special about this key chain is it is GM’s Official Design.

Next thing in my list is to buy a designer wooden showcase to display all my collections. It is time to get stingy and save money for new goal.

4th Block memories


Today I took my mother and grandmother to Jaya Nagar 4th Block. This was a spot which we use to frequent almost everyday for shopping. Yes 12 years back when I first visited Bangalore my father took me to shopping to 4th block. For me everything looked different compared to Chennai. The language, the people, the culture and I really enjoyed the new place and culture. From then on I use to frequent this place when ever I’m in Bangalore.

Though 4th block had one-way traffic system even 12 years back but a lot of things changed other that that too. It was not this much crowded and one can see lots of retired old people gathering and talking with each other. The climate was even better than now. The bus stop was one the corner in an open space.

After the malls started occupying importance I stopped visiting this place from the year 2002 though I frequented to Bangalore.

Today the bus stop was changed into a commercial building. Traffic has gone really 10 fold more without exaggeration. I can’t see any old gentlemen.

Today it was really nice to walk down the memory lane. Walked through nook and corner of the place. I remember how I nagged my parents for all nonsense things (I feel them nonsense today), but which I thought of importance then, the I got on the platform shops, paw-bajji on cool joint, then juice and ice-creams.

Today I’m independent and can buy what I like but those were special day. But nagging parents to get something and cherishing the past is cherishing historical moments…

Ways to improve self-confidence


Here are some quick tips to improve your Self-Confidence. If we are committed to have a healthy self-confidence there are many things you can do every day to boost your self confidence, each small steps that will help you to reach your goal. The good news is that self-esteem is not fixed and can be improved; try some of the steps below to boost your confidence and self-esteem. 

  1. Identify your successes. Everyone is good at something, so discover the things at which you excel, then focus on your talents. Give yourself permission to take pride in them. Give yourself credit for your successes. Inferiority is a state of mind in which you’ve declared yourself a victim. Do not allow yourself to be victimized.
  2. Look in the mirror and smile. Studies surrounding what’s called the “facial feedback theory” suggest that the expressions on your face can actually encourage your brain to register certain emotions. So by looking in the mirror and smiling every day, you might feel happier with yourself and more confident in the long run.
  3. Exercise and eat healthy. Exercise raises adrenaline and makes one feel happier and healthier. It is certainly an easy and effective way to boost your self-confidence.
  4. Turn feelings of envy or jealousy into a desire to achieve. Stop wanting what others have just because they have it; seek things simply because you want them, whether anybody else has them or not.
  5. When you’re feeling superbly insecure, write down a list of things that are good about you. Then read the list back. You’d be surprised at what you can come up with.
  6. Don’t be afraid to push yourself a bit – a little bit of pressure can actually show just how good you are!
  7. You can try taking martial arts or fitness class/course (or both). This will help build confidence and strength.
  8. Invest in some new clothing and donate some of your old clothing to send a message to yourself that you both look sharp and feel sharp.
  9. Try to make yourself talk positively at all times. When you hear yourself saying you can’t do something, stop and say you can. Unless you try, you will never know whether you are able to or not.
  10. Don’t get wrapped up in your mistakes and dwell on bad points; they can contrast your good points or even give you something to improve. There’s no feeling like being good at something you were really bad at.
  11. Don’t confuse what you have with who you are. People degrade their self worth when comparing possessions.
  12. Surround yourself with nurturing friends, not overly critical individuals who make you feel inadequate or insecure. This could do great harm and damage to your self confidence.

Wanted PHP Developers in Madurai


Madurai is one of the unexplored Tier II cities which has lots of unexplored things and has lots of advantages; 

  • One of the low cost of living compared to any Tier II city.
  • Good place for entertainment which already has 2 multiplexes and 4 more come soon.
  • Two new shopping malls coming in less than 6 months.
  • Famous tourist like Kaniyakumari, Kodaidanal, Rameshwaram, Moonar, Thekadi, Theni etc are all less than 4 hours travel from Madurai.
  • Famous for temples.
  • Famous for its authentic food.
  • No traffic jams.

With all these benefits it would be wonderful place to work. How would it be if you are being paid a salary standard of Tier I city and enjoy the benefits of Tier II city.

These are the requirement available in Cogzidel’s Madudai unit.

Position 1
————

Position: Team Leaders
Experience: 2+ Years
Skills: Good leadership skills, good communication skills, proficient in LAMP technology, innovative and eager to update and learn.

Position 2
————

Position: Web Developer
Experience: 1+ Year
Skills: Good communication skills, Proficient in LAMP Technology, innovative and eager to update and learn.

Position 3
————

Position: Fresher
Skills: Good communication skills, good aptitude skills and eager to learn.

You can forward your resume to boopathi@cogzidel.com.